Profit At The Expense of Tragedy Is Not Profit

Image Courtesy: CityNews

IF

a company is profiting from previous wrongs by attempting to atone at the same time…

THEN

they are painting themselves in an even worse light…

BECAUSE

they are using tragedy brought on by their own hands to lazily jump on a bandwagon. Even though Hudson’s Bay Company said all profits towards their orange shirts will be donated to a B.C.-based non-profit, the fact they are using the first National Day for Truth and Reconciliation to promote their own company, which played a role in removing Indigenous Canadians from their homes, is despicable.